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About Us
60 years ago, a man named Dwight Parrish contacted John Livaditis at his Zesto Drive-In on Peachtree Road (across from Brookwood Station), and offered him a sum of money to sell Christmas trees on his Zesto property. John thought, "wait a minute, if he's that convinced this is a good location to sell Christmas trees, I'm going into the Christmas tree business!"
Needles to say, the rest is history. John may not have known that his Christmas tree business would grow to become Atlanta's Standard Bearer, but one thing was true - everyone knew that Big John had the very best trees! Today, sons Lee and Jimbo, after years of mentoring by Big John, are the next generation of "Bigs" carrying on the family-run tradition.
And like Big John before him, Jimbo personally visits the very best growers and horticulturists in the US and Canada (two National and two State Grand Champion growers), continuing "Big's" tradition of "hand-picking" your tree and special select wreaths and roping. By visiting our growers (some of whom we've bought from for nearly 40 years) and hands-on inspection and selection, we can ensure that you're getting the freshest and very best trees and greenery available. To guarantee this quality, we have two simple rules: to harvest product as late as possible, and to handle and maintain our products so as to preserve their freshness and keepability. Additionally, fresh trees and greenery are brought in almost daily to give you the best selection possible. Perhaps the unsurpassed beauty of our trees and specialty greenery is why Big John's is the choice of Atlanta's most well-known professional decorators and designers (as well as the most discerning families and kids!). And our unsurpassed selection of Specials (the hand-picked of the hand-picked: balance, symmetry and texture)--well, you've just got to see them!
Adding to Big's vision of having the best selection of fresh, premium trees was his commitment to service. Your visit will be marked by our attentive, caring and knowledgeable professionals who want to understand your needs and expectations and are committed to a Total Quality buying experience. As always, your tree is fresh cut, "gift-wrapped," mounted in your stand if needed, and loaded in or on your vehicle with our compliments. Our managers will even make selections on your behalf if your time is short. And our professional in-home delivery and installation service round out the "Big John's Christmas Trees Experience."
One of Big's quiet legacies was his commitment to the community. We sponsor various Christmas houses and holiday events in the stewardship spirit of giving back to our neighborhoods, our communities, and those in need--we hope you have time to do the same. As always, your continued trust and patronage is appreciated, and we look forward to seeing you soon on this, our 60th Anniversary in Atlanta!
Y'all have a Biggun',
Big John
Celebrating the Magic of Christmas with Atlanta since 1949!
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